Connect to premium demand in a clean, predictable way - and see what your inventory can really do.
Astartea brings clarity and control to programmatic. Transparent supply paths, repeatable performance, and simple controls make it easy to operate and easy to trust.
Monetisation stays measurable, auditable, and scalable.
Astartea operates as an SSP, connecting publishers' premium inventory to top global demand partners worldwide.
Connect to leading DSPs, agencies, and brands through Astartea - with clean supply paths that help perform and scale.
Astartea optimises auctions and routing in real time to improve yield and stability - with controls and reporting you can understand and audit.
Monetise Display, Video, CTV, and DOOH from one supply stack - consistent standards, unified reporting, and predictable operations.
Short supply chains, clear supply-path signals, and direct, vetted supply. You always know where inventory comes from and how it's sold.
We continuously monitor inventory and delivery quality to improve ad relevance, fill rate, and long-term revenue - without adding operational overhead.
Standard oRTB 2.5, 2.6, 3.0 for auction-based buying. Supports common IDs, device/app signals, and supply-path transparency (where applicable).
VAST 2.0 - 4.2, VPAID for video & CTV. Built for stable delivery and measurable performance.
Web header bidding via Prebid.js adapter. Clear setup requirements + fast QA checklist.
Server-side bidding for performance and governance. Suitable for larger supply and more controlled auctions.
EU privacy (GDPR) - consent framework support via IAB TCF 2.3;
US privacy (CCPA/CPRA) - signals supported through the US Privacy String;
COPPA - age-related and content restrictions applied when required;
Local requirements - country-specific privacy compliance supported where applicable;
User choice respected - opt-out preferences enforced in real time;
Security controls - aligned with ISO 27001 information security practices.
Schain signals included on bid requests where supported;
ads.txt / app-ads.txt checks to confirm authorised sellers for publishers and apps;
Public sellers.json for transparent account and reseller disclosure;
Hop-count monitoring to reduce unnecessary intermediaries and improve efficiency;
Clear supply-path reporting for audits, troubleshooting, and partner reviews.
Astartea's Protection Suite keeps auctions clean and inventory safe - combining real-time traffic quality controls with creative and policy validation, without adding noticeable latency.
Continuous IVT monitoring with anomaly detection;
Filtering by IP / proxy / data-center signals (where applicable);
Low-latency enforcement designed for fast auctions;
Creative scanning and malware checks;
Category & policy rules (brand safety, sensitive content);
Fast approvals with clear audit logs.
Connecting premium supply with trusted demand - transparently and efficiently. Let's build scalable
Estonia